TOPIC 3 DECISION MAKING
OBJ
- 3 types of environment for DM [decision making]
- Process of making rational DM
- 3 limitation of DM
- methods to improve DM
- group DM - 3 methods
- group DM – advtgs & disadvtgs
DM Environment / Conditions / Situation
·
Certainty
[ Dlm keadaan kepastian ]
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Complete
info. Know the future. Eg 2 projects avail. Which one to select / choose?
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·
Uncertainty
[Tidak Pastian ]
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No
info to help in DM. Use experience, consideration & intuition [rasa
hatai]. Eg venture into new product / mkt
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·
Risky
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Incomplete
info. Weather condition unknown, minister approve/not approve, loan approve /
not approve, profit/loss, business partner –okay/not okay
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Rational DM Process
Explaination
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eg
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·
Define
problems / issue / obj
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To
mov fm 1 loc to another. How frequent? With whom? Any load?
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To
buy a car
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·
Ident
decision criteria
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What
are factors u consider in this DM
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Medium
size
Cost
< 25k
Age
< 5 yrs
Accident free
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·
Allocate
weightage for each criteria
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Which
criteria is more impt to u?
|
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·
Generate
alternatives / options
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What
are options /alternatives avail to solve this problem?
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Buy
Rent
Borrow
Steal
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·
Evaluate
alternatives
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Which
is the best option?
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·
Select
best option
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Just
use a bus!
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LIMITATION IN RATIONAL DM
COMMON
MISTAKE
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RATIONALISATION
BOUNDARY
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RISK
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LTD
RESOURCES
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MEMORY
PROBLEMS
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EXCESSIVE
INFO
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HOW TO IMPROVE DM
·
Using rules and tests
- Rules of DM
i. Rules of priority
ii. Rules of min condition –
yes/no, accept/reject, must meet all
criteria
- Various variable tests
·
Using groups
GROUP DECISION MAKING
[1] Brainstorming [2] Nominal Gp Technique [3] Delphi Technique
ADVTGS
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DISADVTGS
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End
